Express Search Talent Solution (ESTS) is Bangladesh's private recruitment Solution provider. Our goal is to provide employee-sourcing-relevant solutions to clients with the finest recruitment costs. We also provide training and employee engagement solutions for our esteemed patrons, in addition to recruitment solutions. We seek competent professionals for a Leading Real Estate Pvt. Company as Marketing Manager. A leading real estate company in Bangladesh, renowned for its innovative and high-quality residential and commercial projects. We are committed to delivering exceptional living experiences and transforming the urban landscape with sustainable and aesthetically pleasing developments.
Department: Marketing & Sales
Reports To: Head of Sales & Marketing
Job Responsibilities
The Marketing Manager is responsible for developing and implementing effective marketing strategies to promote Companies real estate projects and enhance brand awareness. This role requires a dynamic and results-oriented individual with a strong understanding of the real estate market, marketing best practices, and digital marketing trends.
Develop and Execute Marketing Strategies:
- Develop and implement comprehensive marketing plans for all new projects, including residential, commercial, and mixed-use developments.
- Define target audiences and develop effective marketing messages that resonate with potential buyers and investors.
- Oversee all marketing activities, including advertising campaigns, public relations, social media marketing, digital marketing, events, and promotions.
Digital Marketing:
- Manage the company's website and social media presence, ensuring engaging content and effective online advertising.
- Develop and execute paid social media campaigns, Google Ads, and other digital marketing initiatives.
- Track and analyze website traffic, social media engagement, and other key performance indicators (KPIs) to measure campaign effectiveness.
Brand Building:
- Develop and maintain a strong brand identity for company across all marketing channels.
- Enhance brand awareness and reputation through public relations activities, media relations, and community engagement.
- Make the Position as a leader in the real estate market.
Sales & Lead Generation:
- Develop and implement lead generation strategies to attract potential buyers and investors.
- Generate qualified leads and nurture them through the sales funnel.
- Collaborate with the sales team to close deals and achieve sales targets.
Market Research & Analysis:
- Conduct market research to understand customer preferences, competitor activities, and market trends.
- Analyze market data to identify opportunities and challenges.
- Prepare market reports and presentations for management.
Budget Management:
- Manage the marketing budget effectively and ensure optimal return on investment (ROI) for all marketing activities.
Team Management:
- Lead and mentor a team of marketing professionals, including marketing executives, graphic designers, and content writers.
- Recruit, train, and develop talented marketing professionals
Employment Status
Work Type
Education
- Bachelor’s degree in marketing, Business Administration, or a related field
Experience
- Minimum 5 years of professional experience in real estate marketing or a related field
Additional Requirement
- Proven experience in developing and executing successful marketing campaigns.
- Strong understanding of digital marketing principles and best practices, including SEO, SEM, social media marketing, and content marketing.
- Experience with CRM systems and marketing automation tools.
- Excellent communication, presentation, and interpersonal skills.
- Strong analytical and problem-solving skills.
- Ability to work 1 independently and as part of a team.
- Passion for the real estate industry.
Required Skills:
- Marketing Strategy: Ability to develop and implement effective marketing strategies that align with business objectives.
- Digital Marketing: Expertise in digital marketing channels, including SEO, SEM, social media marketing, and content marketing.
- Brand Building: Ability to build and maintain a strong brand identity and enhance brand awareness.
- Sales & Lead Generation: Proven ability to generate leads and drive sales through effective marketing campaigns.
- Market Research: Ability to conduct market research and analyze data to identify trends and opportunities.
- Communication & Presentation: Excellent written and verbal communication skills, including the ability to present marketing plans and reports to management.
- Project Management: Ability to manage multiple projects simultaneously and meet deadline.
Job Location
Salary
